Globalization and its Managerial Implications book
Globalization and its Managerial Implications book
Globalization and its Managerial Implications.cC. Rao
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Author: C. Rao
Number of Pages: 320 pages
Published Date: 30 Nov 2000
Publisher: ABC-CLIO
Publication Country: Santa Barbara, CA, United States
Language: English
Type: Pdf
ISBN: 9781567202632
Download Link: Globalization and its Managerial Implications
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Globalization is a force with a strong, analyzable impact on management practices. Rao and his contributors explore its implications and show how globalization's impacts differ by sector and region of the world. Taking a comprehensive and integrated approach to the managerial implications of globalization, they report research on six groups of critical issues: the environmental, micromanagerial, the exporter-importer interaction, market communications, sectoral management, and regional management. Academicians and executive policy makers concerned with the internationalization of business will find the book of special importance. It may also be used as a text supplement in graduate courses in international business and marketing. Rao's contributors focus primarily on the managerial implications of the globalization process that are of most concern to management today. Combining conceptualization with empirical research, they show how pervasive is the environmental force of globalization, and focus on such up-to-date concerns as relationship marketing and the complex issues of importer-exporter interaction. The result is a useful insight into the interaction processes that govern international trading. The contributors focus too on the unique impacts of globalization on information technologies, the services industry, and small and medium-sized firms. They also investigate the phenomena of newly emerging markets struggling to embrace free market systems and identify the challenges and opportunities these markets offer and how distinctly different they are from one market to another.
Read online Globalization and its Managerial Implications Buy and read online Globalization and its Managerial Implications Download Globalization and its Managerial Implications ebook, pdf, djvu, epub, mobi, fb2, zip, rar, torrent Download to iPad/iPhone/iOS, B&N nook Globalization and its Managerial Implications ebook, pdf, djvu, epub, mobi, fb2, zip, rar, torrent
Globalization and its Managerial Implications.cC. Rao
Author: C. Rao
Number of Pages: 320 pages
Published Date: 30 Nov 2000
Publisher: ABC-CLIO
Publication Country: Santa Barbara, CA, United States
Language: English
Type: Pdf
ISBN: 9781567202632
Download Link: Globalization and its Managerial Implications
---------------------------------------------------------------
Globalization is a force with a strong, analyzable impact on management practices. Rao and his contributors explore its implications and show how globalization's impacts differ by sector and region of the world. Taking a comprehensive and integrated approach to the managerial implications of globalization, they report research on six groups of critical issues: the environmental, micromanagerial, the exporter-importer interaction, market communications, sectoral management, and regional management. Academicians and executive policy makers concerned with the internationalization of business will find the book of special importance. It may also be used as a text supplement in graduate courses in international business and marketing. Rao's contributors focus primarily on the managerial implications of the globalization process that are of most concern to management today. Combining conceptualization with empirical research, they show how pervasive is the environmental force of globalization, and focus on such up-to-date concerns as relationship marketing and the complex issues of importer-exporter interaction. The result is a useful insight into the interaction processes that govern international trading. The contributors focus too on the unique impacts of globalization on information technologies, the services industry, and small and medium-sized firms. They also investigate the phenomena of newly emerging markets struggling to embrace free market systems and identify the challenges and opportunities these markets offer and how distinctly different they are from one market to another.
Read online Globalization and its Managerial Implications Buy and read online Globalization and its Managerial Implications Download Globalization and its Managerial Implications ebook, pdf, djvu, epub, mobi, fb2, zip, rar, torrent Download to iPad/iPhone/iOS, B&N nook Globalization and its Managerial Implications ebook, pdf, djvu, epub, mobi, fb2, zip, rar, torrent